Strategic Plan—IARW Goals

Vision and Mission          WFLO Goals

1. Education and Recommended Practices

   In conjunction with, and support of, WFLO, provide training and information in all areas specific to the controlled-temperature warehouse and logistics industry.

   Objectives

   1. Study, identify, and develop recommended practices and industry standards and disseminate this information to members. (Staff and Committees)
   2. Provide relevant topics and resources at conventions, chapter meetings, committee meetings, and all other association programs. (Staff, Board, and Committees)
   3. Provide resources and funding to the World Food Logistics Organization in order for it to continue as the principal technical resource for industry education and research. (Board)
   4. Develop, maintain, and update publications and utilize the best available technology to communicate information to members. (Staff and Committees)
   5. Take leadership with other organizations and allied associations to develop and standardize common practices. (Board and Staff)
   6. Develop and incorporate industry recommended practices in all reference materials. (Staff and Committees)
   7. Provide a benchmarking and operating ratio report and other information that enables members to improve specific areas of business performance. (Insurance and Administration and Warehouse Operations Committees)
       

2. Industry Marketing

   Pursue a global industry marketing program to increase the food industry’s awareness of the broad range of services provided by members.

   Objectives

   1. Maintain and widely circulate among the food industry, trade publications, and governments a membership directory in both printed and electronic format. (Staff)
   2. Use WFLO resources as a strategy to showcase IARW member knowledge and capabilities to the customer market. (Trends and Industry Relations Committee and Staff)
   3. Monitor and assess changing customer needs and provide forums to guide and assist members in strengthening the industry and meeting customer expectations. (Trends and Industry Relations Committee and Staff)
       

3. Member Services

   Provide a full range of member services, utilizing leading edge technologies of delivery and communication.

   Objectives

   1. Provide services, products, events and publications that respond to the needs of the IARW membership. (Staff and Board)
   2. Support strategic partnership programs, including insurance, crisis management, and energy services. (Board and relevant committees)
   3. Draw on associate members’ expertise to serve IARW active members. (Board and Staff)
   4. Support chapters and international cold chain organizations in order to better deliver services to a broader range of members. (Board and Staff)
       

4. Legislative, Regulatory, and Legal Affairs

   Monitor legislative, regulatory, and legal matters and serve as an advocate to protect the industry and to inform members.

   Objectives

   1. Monitor the development of legislative, regulatory/code, and legal issues. (Government Affairs Committee and Staff)
   2. Inform members and help them understand existing and new regulatory policies and processes. (Government Affairs Committee and Staff)
   3. Deploy staff and resources to address specific issues as they arise. (Staff)
   4. Seek out industry coalitions in order to maximize legislative and regulatory influence. (Board, Government Affairs Committee, and Staff)
       

5. Membership Development

   Maintain and build all categories of IARW membership on a global basis.

   Objectives

   1. Aggressively promote IARW membership globally and maintain an effective membership recruitment and retention program. (Board and Staff)
   2. Regularly examine existing categories and dues structures and adjust as necessary. (Board)
   3. Develop and maintain programs that are effective in attracting, serving, and engaging active and associate members. (Board and Staff)
   4. Build appropriate relationships with regional and national affiliate associations. (Board and Staff)
   5. Develop and support international offices, representatives or other relationships which support global membership development goals.
       

6. Organizational Performance

   Assure that IARW continues as a well-managed and financially healthy association for the benefit of its membership.

   Objectives

   1. Regularly examine and update the strategic plan and assure alignment of resources necessary to carry it out. (Board and Staff)
   2. Develop a management succession plan to ensure continued excellence in leadership. (Executive Committee)
   3. Increase non-dues revenue through group services and other programs. (Board, Committees, and Staff)
   4. Maintain a professional staff and efficiently equipped headquarters which can service members at the highest level. (Executive Committee)
   5. Establish IARW and WFLO international offices as justified. (Board)
   6. Maintain one year’s total operating expenses in reserve and responsibly invested. (Board and Investment Committee)